Navigating Negotiations in Real Estate

Michael Creed • August 20, 2024

Unlock Your Potential in Real Estate Negotiations

    

If you haven’t kept a pulse on the current real estate landscape, now is a good time to know that buyers have a little more wiggle room in negotiations. While it’s not quite a buyers' market just yet, those looking to purchase a home might find themselves with added leverage they didn’t know they had.


On the flip side, anyone selling a home in the current market should prepare for potential discussions on various aspects of the sale. Here’s a straightforward guide on what you might negotiate, tailored for both buyers and sellers so you can be as prepared as possible.

 

Key Negotiation Points

  • Sale Price - Negotiating the home price is common. Buyers are seeking fair deals, especially when budget constraints are tight. For sellers, setting a realistic price from the start can facilitate a smoother sale process. Whether buying or selling, having a solid budget will help you know what your negotiation limits are.
  • Repairs - After a home inspection, buyers can request repairs or even ask for a price reduction to handle fixes themselves. Sellers might consider offering to cover some closing costs instead of making repairs, which could be a simpler solution for both parties.
  • Included Extras - Buyers may negotiate to have appliances or certain pieces of furniture included in the sale. For sellers, leaving behind some items could sweeten the deal and attract more interest, as well as lightening their moving load.
  • Closing Costs - These necessary expenses typically amount to 2-5% of the home’s purchase price, which can add up depending on the purchase price. Buyers can negotiate for sellers to cover some or all of these costs to ease the financial burden.
  • Home Warranties - A home warranty, potentially paid for by the seller, can give buyers peace of mind about future maintenance issues. It’s an affordable gesture that can enhance the attractiveness of the deal and keep the homebuyers protected while they acclimate to their new home.
  • Closing Timeline - Flexibility on the closing date can be crucial for buyers who may need more time due to personal circumstances. Sellers who accommodate these needs can help ensure a successful transaction.


The Value of a Skilled Agent

While the above negotiation points are a good starting point, we also can’t emphasize enough the importance of working with a skilled real estate agent. Your agent is your advocate, equipped to manage negotiations and ensure your interests are represented effectively. They can provide invaluable insights and guidance throughout the buying or selling process and will help your offer stand out among the rest.


Key Takeaways

As well as having a skilled agent on your team, having a mortgage advisor who is skilled with assessing the financial implications of many negotiation scenarios can mean the difference between a few hundred to a few thousand dollars.


As negotiations become a more significant and common part of the home buying process, being informed and prepared is key. Education is so important to myself and my team because we truly believe that an informed consumer will make wise choices regarding their finances. Also, your success is our success!

   

Just remember:

  • Buyers, know your negotiation points to engage confidently in discussions. Understand your budget and be prepared to receive a counter-offer.
  • Sellers, anticipate these discussions to align your expectations and strategies accordingly. Know your budget and threshold will allow you to make better decisions.

 

Curious about how to navigate these negotiations or need more tailored advice to fit your goals?


Connect with us and let us illuminate the path toward your new home!

Aerial view of open land with development potential
By Michael Creed December 15, 2025
Think you can’t finance land or mixed-use property? Wrong. The right mortgage strategy can make it possible. Learn how to unlock these opportunities.
woman holding house keys smiling
By Michael Creed December 8, 2025
Myth busted: You don’t always need both spouses on a mortgage. Learn when one spouse can qualify alone and why this can be a smart strategy.
Professional shaking hands at a job interview
By Michael Creed December 1, 2025
Think a new job disqualifies you from buying a home? Not true. Learn how lenders view promotions, career moves, and income changes — and what really matters.
College graduate looking at a house
By Michael Creed November 24, 2025
Too young to buy a home? Think again. Even with limited credit history, there are smart ways to qualify. Learn the truth about age and mortgages.
young doctor smiling with stethoscope
By Michael Creed November 17, 2025
Think med school debt blocks you from buying a home? The truth: lenders have special strategies and programs for doctors. Learn how medical pros can buy.
manufactured home on foundation
By Michael Creed November 10, 2025
Many believe manufactured and modular homes can’t be financed. The truth? With the right lender, they can. Learn how financing really works.
Immigrant family buying first home
By Michael Creed November 3, 2025
Think non-citizens can’t qualify for a mortgage? Myth busted. Discover how resident aliens, visa holders, and others can buy a home in the U.S.
modern condo buildings exterior
By Michael Creed October 27, 2025
Think non-warrantable condos can’t be financed? Wrong. Learn how Luminate Bank makes these loans possible—without the headaches of brokers.
Loan agreement on desk.
By Michael Creed October 20, 2025
Think construction loans take forever to close? Not true. With the right lender and process, you can close quickly and start building sooner. Learn how.
Wisconsin State Capitol building with illuminated dome at sunset. Green trees and city skyline.
By Michael Creed October 18, 2025
WRA + WBA leaders unpack Truth-in-Planning, 236 reforms, ADUs, residential TIDs, condo conversions, and code shifts reshaping Wisconsin housing. Learn what’s next.